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Take-Two CEO defends timed Netflix exclusive GTA 6 extended look, says it's 'part of Rockstar Games' marketing strategy'

TechRadar

TechnologyTechRadar·Aug 11, 2026·1 min read

Take-Two CEO defends timed Netflix exclusive GTA 6 extended look, says it's 'part of Rockstar Games' marketing strategy'

Take-Two Interactive CEO Strauss Zelnick has defended the 'Grand Theft Auto 6: An Extended Look', which premieres on Netflix He said it's a "first-of-its-kind partnership with Netflix" and it's a "great marketing partner for us" Zelnick…

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