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YouTube view counts will rise on 24 August, and creator earnings will not

The Next Web

TechnologyThe Next Web·Aug 18, 2026·1 min read

YouTube view counts will rise on 24 August, and creator earnings will not

From 24 August, YouTube counts a view the moment a video starts playing. No minimum watch time, across long-form, Shorts and live, everywhere. The YouTube view count will go up. Nobody will watch more. Nobody will earn more. What the rule…

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