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Teaching Funnels To Understand Non-Linear Customer Journeys

Hacker Noon

TechnologyHacker Noon·Aug 27, 2026·1 min read

Teaching Funnels To Understand Non-Linear Customer Journeys

Most funnel analytics assume people move in a straight line. Sign up, browse, add to cart, pay. Five boxes, four arrows, one number at the end. Nobody behaves like that. We will be looking at the GoalFlow funnel analytics framework and how…

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