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Entertainment

The Best Celebrity Fragrance Campaigns in 2026: Zendaya, Dakota Johnson, Alexander Skarsgård and More

Variety

EntertainmentVariety·Aug 27, 2026·1 min read

The Best Celebrity Fragrance Campaigns in 2026: Zendaya, Dakota Johnson, Alexander Skarsgård and More

This summer, luxury beauty houses are bottling up some serious star power, tapping everyone from Zendaya to Jacob Elordi to front their latest scents. Prada Beauty just named Zendaya the global ambassador for its Paradoxe franchise, while…

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