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Liverpool agree £60m-a-year shirt sponsorship deal with Turkish Airlines

The Guardian

SportsThe Guardian·Sep 8, 2026·1 min read

Liverpool agree £60m-a-year shirt sponsorship deal with Turkish Airlines

Turkish Airlines to replace Standard Chartered from 2027 Deal may be most lucrative in Premier League history Liverpool have announced a new shirt sponsorship deal with Turkish Airlines worth in excess of £60m a year to the club. The…

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