Firm introduces cloud-based customer communication platform

Laddar Africa has launched a cloud-based business communication platform, Laddar Voice, aimed at helping businesses improve customer engagement, operational visibility, and team accountability.

In a statement, the firm said the platform enables organizations to manage inbound and outbound customer communication through a centralized system that provides real-time monitoring, call tracking, and AI-powered communication insights.

Speaking on the launch, the firm stated that many businesses continue to rely on fragmented communication processes and personal phone lines to manage customer interactions, resulting in limited visibility and inconsistent service delivery.

According to the firm, the newly launched product was developed to provide businesses with a more structured communication infrastructure capable of supporting sales, customer service, collections, and operational teams across multiple locations.

“Features of the platform include dedicated business phone numbers, call recording, centralized conversation logs, live call monitoring, performance tracking, and remote team support capabilities,” the statement read.

The firm noted that the solution is particularly relevant as businesses increasingly adopt hybrid and remote work models that require flexible cloud-based communication systems.

It added that the platform would support organisations across sectors including financial services, healthcare, telecommunications, retail, outsourcing, and customer support operations.

It stressed that businesses can access the platform and request demonstrations through its official website.

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