Samsung beats Prime Day to the punch with a massive TV sale — up to $1,500 off best-selling 4K, QLED and OLED TVs

While Amazon's Prime Day sale officially kicks off this Tuesday, Samsung is beating the retailer to the punch by launching a massive TV sale. The retailer is offering record-low prices, with up to $1,500 in savings on its top-rated 4K, QLED, and OLED TVs.

• Shop Samsung's full TV sale

As TechRadar's deals editor who specializes in TVs, I've listed today's 18 best deals that I recommend. Samsung makes some of the best TVs on the market, and today's sale includes a wide range of displays, from brand-new 2026 TVs, like Samsung's Micro RGB series, to best-selling older models, like the top-rated Samsung S95F OLED TV, with prices starting at just $229.99.

Keep in mind that unlike Prime Day, Samsung's TV sale doesn't require a membership to shop its deals. You can score a brand-new Samsung TV at a record-low price before next week's four-day event even begins.

Samsung's TV sale 2026 – quick links

Samsung 4K TV deals

Samsung Mini LED TV deals

Samsung QLED TV deals

Samsung OLED TV deals

Samsung OLED TV deals

65-98 inch Samsung Day TV deals

43-58 inch Samsung TV deals

Sign up for breaking news, reviews, opinion, top tech deals, and more.