Golden Penny invests N45bn to boost nationwide distribution network

Golden Penny Foods has reaffirmed its commitment to strengthening its nationwide distribution network with a N45 billion investment in redistribution infrastructure.

This was disclosed during its 2026 Dealers’ Conference with the theme, “Reset, Rebound, Win Big,” where it honoured outstanding dealers.

The Managing Director of Golden Penny Foods, Devlin Hainsworth, said the company’s enduring market presence has been driven largely by the commitment of its dealer network.

“If you go to the length and breadth of Nigeria, you will find a Golden Penny product in most households, but we could never have achieved that without our dealers. They work tirelessly every day to ensure our products reach wholesalers, retailers, and ultimately Nigerian families,” he said.

According to him, many of the company’s dealer relationships have spanned decades, evolving beyond purely commercial engagements into strategic partnerships built on trust and shared growth.

“Today’s conference is about recognising that contribution, strengthening those bonds and preparing to win even bigger together in the year ahead,” he added.

Sales Director, B2C, Ademola Adeoye disclosed that the company is investing heavily to enhance last-mile distribution and improve product availability across Nigeria.

“Over the years, we’ve invested heavily in supporting our distributors and reaching the last mile. We have almost 2,000 secondary sales points across Nigeria attached to our distributors.

“This year, we are investing close to N45 billion in redistribution infrastructure for our dealers, helping them move products from warehouses to wholesale and retail channels, while enabling them to run profitable businesses representing Flour Mills of Nigeria,” he said.

UPDATE NEWS:

Nigerians can now invest ₦2.5 million on premium domains and profit about ₦17-₦25 million. All earnings paid in US Dollars. Rather than wonder,

click here to find out how it works.