I'm a certified TV calibrator, and these are the 4 TVs for all budgets I'd most recommend

Prime Day has arrived, and while it can be tempting to seek out deals on the latest TVs, it's usually last year’s models that are often the best value. These TVs are nearing the end of their life cycle, so retailers will be looking to get rid of stock to make room for the next generation.

Whether you’re looking for a budget mini-LED that’s perfect for a bright room, or a contrast-rich OLED for movie nights, there will be a Prime Day deal for you. Heck, some of these TVs will even be perfect for taking in World Cup soccer games as the tournament heats up.

As TechRadar’s TV tester, the four models below are my picks from our list of the best TVs for those on the lookout for a Prime Day bargain, and they even include some of the best TVs I've seen.

TCL QM7K/C7K

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The TCL QM7K (known as the TCL C7K in the UK) is a feature-packed but highly affordable mini-LED TV that delivers great overall picture quality. I tested the C7K and was impressed by its accurate black levels and strong contrast, which looked great in dark movies such as The Batman. It also demonstrates effective local dimming to create an accurate picture, using its new Halo Control feature to minimize blooming.

It also delivers bold, vibrant colors that make visually rich movies such as Wicked and Elemental really pop on-screen. It’s a great option for sports, too: with the right motion setting enabled, it delivers fluid action.

Gamers are well catered for as well, with 4K 144Hz, FreeSync Premium, Dolby Vision gaming and ALLM all supported. With a low 13.5ms input lag, fast-paced and competitive games feel responsive and smooth, making this a great budget gaming display.

LG C5

The LG C5 is the mid-range model in LG’s 2025 OLED TV lineup and can often be found at a decent discount in the Prime Day sales. Arriving with an extensive feature list, the C5 delivers excellent picture quality at a competitive price.

The C5 combines inky blacks, bright highlights and a peak HDR brightness of 1,180 nits to produce impactful high-contrast images as seen in movies such as Alien: Romulus. Colors are vibrant yet natural, making everything from animated movies such as The Wild Robot to live-action films look superb. Elsewhere, crisp detail and razor-sharp motion ensure sports look smooth and clear, too.

With 4K, 144Hz, full VRR support (including FreeSync and G-Sync), Dolby Vision gaming, HGiG and ALLM across all four HDMI 2.1 ports, and an ultra-low 9.2ms input lag, the C5 remains one of the best gaming TVs available.

Samsung QN90F

Our pick as the best TV for sport, the Samsung QN90F is the flagship 4K Neo QLED in Samsung’s 2025 TV lineup. A powerhouse for movies, gaming and sports, it really does cover all bases.

With a peak HDR brightness of 2,086 nits, 667 nits of full-screen HDR brightness and an effective anti-glare screen, the QN90F is a superb TV for bright rooms and daytime viewing. Throw in superb motion handling and you have the perfect TV for sports (it was my top recommendation for a World Cup TV upgrade). The QN90F also delivers for movies, displaying strong contrast in darker scenes from movies such as Oppenheimer and bold, vivid colors that pop on-screen.

Packed with gaming features including 4K 165Hz, VRR including FreeSync Premium Pro, ALLM and HDR10+ gaming support across four HDMI 2.1 ports, as well as a 9.5ms input lag time, the QN90F is a phenomenal gaming TV.

LG B5

LG’s entry-level OLED for 2025, the LG B5 is great value for what it offers. It delivers the rich contrast and deep blacks OLED is known for at a more affordable price than many rival OLED TVs, while also packing an impressive range of gaming and smart TV features.

The B5’s overall picture quality is brilliant, even though it might lack the brightness of step-up OLEDs. Colors are both accurate and vibrant enough to do justice to movies such as The Sound of Music, while its fantastic motion handling makes it a great choice for watching sports (a potential World Cup TV, perhaps?), with all the crisp, refined detail you'd expect of an OLED panel.

The B5 also delivers for gamers, arriving with four HDMI 2.1 ports that support 4K 120Hz, full VRR, HGiG, ALLM and Dolby Vision. Its low 9.1ms input lag time also delivers a consistently smooth performance, even in fast-action games.

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James is the TV Hardware Staff Writer at TechRadar. Before joining the team, he worked at a major UK based AV retailer selling TV and audio equipment, where he was either telling customers the difference between OLED and QLED or being wowed by watching a PS5 run on the LG 65G2. When not writing about the latest TV tech, James can be found gaming, reading, watching rugby or coming up with another idea for a novel.