Oura Ring Just Hit Its Lowest Price Ever During Prime Day Deals

Courtesy of Oura

If you've ever felt left out while those around you compared sleep scores, good news, it's your chance to be an Oura-wearer with the brand's biggest blowout discounts to date. Now's the time to invest in yourself this summer: Score the ring color you've been eyeing or replace the one you've worn out thanks to major savings running between 30% and 44% marked down on the newest Oura Ring 4, now for Prime Day.

Best Value on Oura Ring 4: Gold & Rose Gold Titanium Ring 4 ($279, 44% off)

Best Ring 4 Sale for Summer 2026: Ceramic Collection ($279, 44% off)

Best Oura Ring 4 Discount for Him: Black or Silver Titanium ($244, 30% off)

Welcome to Prime Day 2026, where the savings are plentiful and there's no shortage of shocking discounts worth shopping. Case in point: The single most buzzed-about wearable tech product is more attainable than ever.

Historic markdowns are now running between 30% and 44% on the Oura Ring 4, the blowout sale includes its bestselling finishes – Gold, Silver, Rose Gold – as well as its more-affordable ceramic line of pastel shades that feel perfect for fun summer palettes.

When is Oura's Sale on the Ring 4?

For Amazon Prime Day 2026, Oura's discounts on its bestselling health-tracking rings begin on June 23 and run through June 26.

Where is Oura's Sale on the Ring 4?

Shoppers can score between 30% and 44% savings on marked down styles only on Oura's Amazon Storefront with a Prime membership.

Oura Ring 4 Gold

For the gold-wearing guys and gals, this yellow-gold finish is sleek and timeless. The polished finish can be mistaken for a statement piece rather than a health tracker – get the bestselling color usually $499, now over $100 off.

Oura Ring 4 Black

Oura users swear by the Ring 4 for things like sleep and steps tracking, crediting it for being more reliable (and less bulky) compared to other wellness devices. This Black Titanium is perfect for men that put their wellness first, and style in a close second place.

Oura Ring 4 Silver

Clean, classic, and understated: The Silver Titanium finish is a no-brainer for those that opt for cool-toned jewelry, blending into a minimalist collection seamlessly.

Oura Ring 4 Rose Gold

The girlies love this one: warm, romantic, and perfect for stacking. This rose gold finish is at its lowest price ever of 44% off - a small upgrade with massive pay-off.

Oura Ring 4 Ceramic Petal

Calling all pink lovers: Petal pink is the blush-toned color-way that feels like an everyday neutral, perfect for fun summer palettes.

Oura Ring 4 Ceramic Cloud

When comparing the titanium versus the ceramic finishes, shoppers say the titanium options are slippery and lighter, hence easier to lose. The cloudy white finish looks like clean porcelain and will work well with any kind of jewelry it's styled with.

Oura Ring 4 Ceramic Midnight

Just like its other finishes, the Oura Ring 4 typically charges between 20-80 minutes, depending on battery level, and can usually go between five and eight days of wear before needing to be charged.

Oura Ring 4 Ceramic Tide

Crafted from zirconia ceramic, the ceramic line is slightly heavier than its titanium counterparts, which shoppers appreciate for the value.

Oura Ring 4 Brushed Silver

Unlike the Titanium Silver, this brushed texture offers a matte finish that shoppers say helps hide scratches and fingerprints, making it a smart pick for, say, parents or anyone that's hard on their jewelry. At 39% off, it's also one of the biggest markdowns in the sale section.

Oura Ring 4 Stealth

Possibly for those that don't love wearing flashy jewelry, this black-on-black style is more lowkey with a matte finish.

How We Choose

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As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.