We're tracking the best Prime Day tech deals live — 101 biggest discounts on Apple, Samsung, Kindle, Sony, and more

Amazon's best Prime Day tech deals

It's day one of Amazon's four-day Prime Day event, and my team and I have scoured Amazon's sale to hand-pick the 101 best tech deals worth your money.

• Shop today's best Prime Day deals

Unsurprisingly, Amazon's Prime Day tech deals are some of the best offers we've seen, thanks to record-low prices from brands like Apple, Samsung, Kindle, Sony, Fitbit, and more. You'll find TechRadar's best-reviewed products on sale, making it easy to recommend thanks to tempting low prices.

I've listed links to Amazon's most popular categories below, followed by today's best Prime Day deals on TVs, Apple devices, smart home gadgets, headphones, smartwatches, and more. Our team of deals experts has also ranked today's 15 standout deals, including the AirPods Pro 3 for $179, the Oura Ring 4 at its lowest price ever of $259, and Amazon's best-selling Fire TV Stick 4K for only $17.99.

I'll also be live-blogging today's most exciting deals, highlighting our favorite products and why we recommend buying them. Remember, you must be a Prime member to shop today's sale. If you aren't already a member, you can sign up for a free 30-day trial.

The best Amazon Prime Day deals - quick links

Amazon Devices: Fire Sticks & Echo from $18

Amazon Haul: viral gadgets, tech & appliances from $1.99

Apple: MacBooks, AirPods & AirTags from $29

Cheap TVs: smart TVs from $69.99

Headphones: 50% off Beats, Bose & Samsung

Laptops: Apple, HP & Dell from $199

Mattresses: Sealy, Serta & more from $186

Smartwatches: up to $250 off Garmin & Apple

Vacuums: Dyson, Shark & Bissell from $34

Our 13 top Prime Day tech deal picks from day one

Best Prime Day deals under $50

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Best Prime Day Apple deals

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Best Prime Day TV deals

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Best Prime Day laptop deals

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Best Prime Day device deals

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Best Prime Day headphone deals

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Best Prime Day smartwatch & fitness tracker deals

Deals selected by

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I'm TechRadar's lead for US deals and TV discounts, and I've been in this role for the past nine years. I have significantly more experience than that, though, having worked in e-commerce for 11 years. No one has combed through more deals than I, I promise you.

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Live updates

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2026-06-23T21:33:10.343Z

Another incredible Prime Day device deal - the Echo Spot for $45

Amazon devices are always heavily discounted during Prime Day, and I actually purchased this smart speaker alarm clock combo at last year's sale - and it's on sale this year for only $45!

The Echo Spot pairs a 2.83-inch touchscreen with a 1.73-inch front-firing speaker, making it an ideal smart alarm clock. With Alexa onboard, you can ask the assistant for the weather, play music, or even schedule alarms.

Amazon Echo Spot: was $79.99 now $44.99 at Amazon

2026-06-23T21:31:36.671Z

A Prime Day dream — 48% off the Oura Ring 4

I was very excited when I saw this deal - the Oura Ring 4 on sale for a record-low price of $259 - a whopping 48% off and an incredible Prime Day deal that I expect will sell out.

Sleek and comfortable, the Oura Ring 4 is fully titanium, making it built to last and highly durable. You get incredibly accurate data and personalized health insights, from sleep to how active you are throughout the day.

Oura Ring 4: was $499 now $259 at Amazon

2026-06-23T21:29:13.897Z

A Prime Day must-have purchase - Amazon's Fire TV Stick 4K

The Fire TV Stick 4K Plus is Amazon's best-selling device, and it's a must-have at 50% off, bringing the price down to just $24.99 — a deal so good, I've already purchased it.

Amazon's new Fire TV Stick 4K Plus streams shows and movies on your TV in ultra-high definition 4K resolution. This updated version now supports Dolby Vision, Wi-Fi 6, and includes 2GB of RAM — all for just $25.

Amazon Fire TV Stick 4K Plus: was $49.99 now $24.99 at Amazon

2026-06-23T21:27:35.974Z

The Apple Watch 11 is on sale for its lowest price - and still in stock!

Prime Day Apple deals are always the most popular offers, and the best offer might just be the Apple Watch 11 on sale for a record-low price of $279.

The thinnest Apple Watch yet, with a wraparound LTP3 OLED display, it's a great-looking watch with Apple Intelligence-powered smarts and a boosted battery, clocking in at 24 hours of average use.

Apple Watch Series 11: was $399 now $279 at Amazon

Welcome to today's live coverage of the best Prime Day tech deals from day one of the sale. My team and I have found over 100 deals on best-selling and top-reviewed tech gadgets that we've bought with our own cash.

Keep in mind while shopping that Amazon's Prime Day tech deals are typically the first offers to sell out. Our advice is that if you see a price you like on a product today, you should add it to your cart and check out before it's too late.