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Prime Day is here, and Amazon's flagship sale is packed with plenty of savings across dozens of categories, stretching from tech to home to outdoor, and beyond.
Though the sales are hot, the competition is hotter. Tons of brands, websites, and publications are trying to grab your attention with dedicated pages of deals and flashy promotional images.
Also: Prime Day is here: We hand-picked the 95+ best deals today and are tracking them live
Ziff Davis' team of powerhouse publications (Mashable, CNET, ZDNET, PCMag, Lifehacker, and, most recently, Popular Science) has been hard at work sourcing the best discounts on top items like Garmin watches, Apple tech, Pokemon, Amazon devices, and sought-after headphones from brands like Bose, and we're not here to convince you there's something you just need to buy just because it's Amazon Prime Day.
We're here to provide expert-sourced advice backed by our team's extensive hands-on experience, years of curated analysis, and decades in the business.
Sure, we'll tell you what deals we'd shop – but isn't it just better to show you what readers like you are really buying?
Also: You can score up to $500 savings on Garmin watches during Prime Day. Check out my favorite models
For the first time, we're sharing an inside look at what readers across our sites have been purchasing most during the sale. Each brand's results differ, but we're united in our efforts to surface the savviest savings for our readers year-round.
Here are the top-selling deals our readers have been snatching up from Prime Day so far. (A note: Your privacy is protected -- we only have access to aggregate data from our user base, and we cannot identify individual people's purchases.)
Find more Prime Day deals
ZDNET's top-selling Prime Day deals
Current price: $224 (39% off)
Original price: $370
As a tablet, the TCL Nxtpaper 11 Plus rivals those at three times its price, according to ZDNET reviewer Maria Diaz. Its 11.5-inch display features TCL's Nxtpaper technology, a matte display that can switch from full color to an E Ink-like screen with a shortcut. This means you can go from using your tablet to stream or play, like you would any other, to using it as an e-reader with a black-and-white or color paper look. Diaz says this tablet has replaced her iPad and Kindle.
Review: TCL Nxtpaper 11 Plus
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Our pick for the best Garmin watch you can buy, the Fenix 8 Pro is the latest flagship model that connects seamlessly to Android and iOS smartphones, in addition to golf club sensors, bike sensors, and more. Just about every sport is covered with an updated smartphone experience, so you can customize the watch settings on your phone and sync them over to the watch.
The smartwatch features a vibrant AMOLED display for ultra-readability, and an LED flashlight, which reviewer Matt Miller says "makes the Fenix 8 Pro an essential tool in my collection." This Prime Day price is the lowest the watch has ever been.
Review: Garmin Fenix 8 Pro
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CNET's top-selling Prime Day deals
This Alexa speaker doubles as an alarm clock, making it the perfect addition for any bedroom. Add Alexa and amp up your listening experience for under $50.
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PCMag's top-selling Prime Day deals
Mashable's top-selling Prime Day deals
Mashable Tech Editor Timothy Werth says trading cards are always a hot commodity among Mashable readers, and that it's especially true when a popular box goes on sale. Ahead of its release, this booster box is already 29% off for collectors.
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Despite the DJI drone ban and the company's problems with the FCC, Mashable editors say you can still find DJI products on sale via third-party sellers at Amazon. While Mashable don't typically recommend third-party storefronts, the brand makes an exception for DJI drones, which have no true competitors. Readers don't seem to mind.
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Mashable Tech Editor Timothy Werth says Mashable readers still love collecting Pokémon cards, and that this booster box is currently the best-selling trading card product on all of Amazon. Plus, Pokémon is celebrating its 30th anniversary, and the franchise is currently at the height of its considerable powers, making it a great time for readers to buy.
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Lifehacker's top-selling Prime Day deals
Prime Day is the best time to grab practical purchases, like this 12-outlet surge protector from Belkin. Lifehacker readers can't get enough of this buy.
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Keep your favorite summer essentials powered up all season long with a smart discount on a tried-and-true household essential. Readers are buying it for a reason.
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Don't want a MagSafe charger? Anker's tiny Nano USB-C charger is still the most compact way to take power on the go. It simply plugs into your phone and is available in either USB-C or Lightning configurations. Readers across our brands consistently purchase this charger, but Lifehacker readers are loving it the most right now.
Also: 7 tiny gadgets that give your iPhone useful superpowers (and they're cheap)
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Popular Science's top-selling Prime Day deals
At 246 grams, this miniature drone doesn't require FAA registration before taking to the skies. Despite its light weight, it has a serious built-in 4K camera. Plus, this is the lowest price PCMag editors have seen this year.
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Popular Science's Executive Gear Editor Stanley Horaczek says PCMag readers "clearly crave Bose's industry-leading noise canceling." Horaczek says these headphones typically hover around $329, so a $269 price is a sizable discount.
Also: Bose QuietComfort Ultra vs. Sony WH-1000XM6
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It's not as fun as a drone or headphones, but neither of them work without power. This burly solar generator comes with a pair of fast-charging solar panels so it's fully off-grid capable. At $1,274, it's an investment, but it can also be a literal life saver.
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Still looking to shop? Find yard and outdoor deals, Anker deals, gadget deals, fitness and home deals, and even more deals before Prime Day ends on June 26.
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