Prime Day Swimwear Deals Made for Your Vacation Photo Carousel

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If there's one thing we love more than a trendy, flattering swimsuit, it's one that we saved major dough on. Amazon's Prime Day sale is unexpectedly a treasure trove of trendy swimwear and cover-ups already trending for summer 2026. From retro styles to bold prints, these are the best swim trends everyone'll be wearing this summer.

Most Flattering Swim Skort: SHAPELLX Tummy Control Bathing Suit

Popular Amazon Swim Brand: Cider Halter Bikini Set with Cover Up

Trendy cover-up for Beach-to-Bar: Cupshe Women Crochet Swimsuit Cover Up

This year's swimwear trends are following some fashion fads we've been shopping throughout the year: bold prints like polka-dots and animal spots or stripes are top of the must-try list.

With the Y2K resurgence comes the ever-popular tankini swimsuit making its return alongside the rise of swim skorts. Swim skirts have come a long way since the tankinis we wore as kids. The swim skort trend offers coverage and comfort, all the while being adorable and stylish. Tankinis have officially never been this cool with styles like dresses and co-ord sets becoming the hottest Instagram post you'll get on vacation.

As for cover-ups, one trend is leading the pack for summer 2026: crochet knits. The comfy trend is inherently boho and arrives in a number of styles, from rompers to dresses to sarongs.

Summer Swimwear Trends 2026: Polka-Dot & Animal Prints

Cupshe Women Swimsuit One Piece Bathing Suit

The leopard print trend has proven to be timeless, so we know it'll be all over summer fashion too. Cupshe is a popular affordable brand and shoppers only have good things to say about this one-piece: "It is so flattering and has a great shape! It is not conservative but not a thong, perfect for upper 20s/early 30s."

ZAFUL Women's Polka Dot Bikini Set Double Layer Halter Swimsuit Colorblock Side Tie 2 Piece Bathing Suit

This is another popular swimwear label on Amazon with shoppers saying the quality is dependable and comfortable. The two-tone design of this dotted suit feels extra stylish.

Cozyease Women's 4 Piece Polka Dots Swimsuit

Animal prints will be very popular this summer, this zebra-print set comes with the 2-piece bikini as well as a matching skirt and headscarf – a full resortwear ensemble for under $35 is a steal.

Summer Swimwear Trends 2026: Swim Skirts

SHAPELLX Tummy Control Bathing Suit

This shapewear brand is beloved for its shaping swimsuits. Reviewers love this suit's built-in bra, adjustable straps, and tummy control, saying it's amazing for plus sizes.

La Blanca Women's Island Goddess Asymmetrical Ruffle Skirted Swimsuit Bottom

This premium brand is making tankinis sexy with ruffled detailing and floral appliques. This set is so cute, you can wear it to dinner if you wanted, making it a suitcase-must-have for your next vacation.

Cider Halter Bikini Set with Cover Up

No shirt, no service? No problem, this 4-piece Cider set can take you from the shore to dinner and no one would bat an eye.

Summer Swimwear Trends 2026: Crochet Cover-Ups

Cupshe Women Crochet Swimsuit Cover Up

Now 20% off, this simple sheath dress is elevated with a starfish motif. Shoppers love the relaxed shape and breathability, saying wet swimsuits don't take forever to dry beneath.

Roxy Women's Ocean Riders Crochet Beach Romper

Roxy is among the best brands in swimwear, so this romper cover-up with adjustable tie straps is sure to become a fan favorite.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.