Wall Street traders can soon pay for early looks at Truth Social posts

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President Trump’s social media platform announced plans Thursday to sell Wall Street firms early access to its “most market-moving” posts.

Trump Media & Technology Group (TMTG), the parent company of Truth Social, said it would launch “Truth API” — a direct data feed that would give investment firms “real-time access to posts from the highest-ranking Truth Social accounts.”

Trump launched Truth Social in February 2022 and has used it as his primary method of direct written communication. During his second presidential term, Trump has announced dozens of significant changes to administration policy or military operations, often swaying the stock market along the way.

Application programming interfaces (APIs) are data streams commonly offered by a wide range of companies and organizations that are meant to provide immediate and secure access to information.

Both amateur and professional investors use APIs of key financial or economic data, including one offered by the Labor Department, to craft their trades.

Truth API, which TMTG aims to launch Aug. 1, would give the nation’s top investment firms the earliest access to market-moving posts on Truth Social, allowing algorithmic trading programs to act even quicker on the news.

“Markets already move on Truth Social posts,” said TMTG interim CEO Kevin McGurn. “Truth API delivers a direct, licensed, real-time feed of the platform’s most market-moving Truths while advancing our strategy to monetize proprietary assets through a high-margin, recurring revenue stream.

“As adoption grows, we expect Truth API to become a meaningful, ongoing source of revenue for the company, creating lasting value for shareholders,” he continued.

Truth API could create another venue through which Trump could personally profit through a connection to his presidency.

Trump indirectly owns roughly 53 percent of TMTG through shares he transferred to a trust in December 2024, one month before he took office, amid growing concerns about potential conflicts of interest.

Earlier this month, the president disclosed making more than $2 billion in income during his first year back in office, including more than $1 billion in income linked to World Liberty Financial, his family’s cryptocurrency company.

Despite his skepticism of the technology during his first presidential term, Trump embraced cryptocurrency ahead of his 2024 presidential campaign. Soon after, his family crypto company launched several products, including a stablecoin. After taking office, Trump pushed for bills that would advance the cryptocurrency industry and signed a measure to set clear regulations for stablecoins.

Trump has also called on the Senate to pass the Digital Asset Market Clarity Act, a major bipartisan cryptocurrency regulation bill that is the industry’s top legislative priority.

When pressed on his presidential profits earlier this month, Trump said he has no involvement with the management of his money.

“I don’t get involved in my personal. We have funds that run my money,” Trump told reporters during a July 1 gaggle.

“They invest my money. I don’t talk to them. I don’t even speak to them,” he said. “So, I have many people, I don’t know what they call them, closed accounts or something, you put their money and that’s it. I don’t talk to them. They’re big institutions, and they run it.”

In an interview with CNBC the next day, Trump insisted there was “nothing illegal” about his cryptocurrency profits and that his interest in the industry is driven by competition with China.

“I could know about it. I didn’t. There’s nothing illegal. There’s nothing wrong with it I could know,” Trump said.

“The way I view crypto is a little differently: We have to be at the top,“ he said. “Like, for instance, AI. We’re leading substantially in AI over China and everybody else.”

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