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FIFA’s World Cup Halftime Show Puts American-Style Spectacle on the World Stage

Wired

TechnologyWired·Jul 19, 2026·1 min read

FIFA’s World Cup Halftime Show Puts American-Style Spectacle on the World Stage

Organizers want the show to be the most-viewed halftime show in history. Having Shakira, Justin Bieber, Coldplay, and BTS will surely help—but do soccer fans want it?

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