Home / WorldWorldRNZWorldRNZ·Jun 17, 2026·1 min readLouise Upston announces $4m increase to marketing campaigns targeting overseas touristsThe government is ramping up its charm offensive to Australian, American, and Chinese tourists.View original source — RNZ ↗ShareCopy linkShare on XShare on FacebookRelated storiesWorldEuronewsWorldJun 4, 2026 · 1 minOvertourism: Which European countries are becoming the most hostile to travellers?EuronewsWorldThe GuardianWorldJun 20, 2026 · 1 minBeyond the beach: Spain pushes offbeat regions as tourist numbers nudge 100mThe GuardianHealthRNZHealthJun 17, 2026 · 1 minTourism New Zealand receives $5 million to entice more visitorsRNZWorldBangkok PostWorldJun 18, 2026 · 1 minProxy business crackdown reaches Chiang MaiBangkok Post
WorldEuronewsWorldJun 4, 2026 · 1 minOvertourism: Which European countries are becoming the most hostile to travellers?Euronews
WorldThe GuardianWorldJun 20, 2026 · 1 minBeyond the beach: Spain pushes offbeat regions as tourist numbers nudge 100mThe Guardian
HealthRNZHealthJun 17, 2026 · 1 minTourism New Zealand receives $5 million to entice more visitorsRNZ